Commerce & Management

Profile of the Department:

Established in 1956 under the visionary leadership of Sri EV Narasimha Murthy, the Department of Commerce and Management Studies has grown into the largest department at the college, currently serving 800⁺ students across five dynamic programs. Guided by esteemed leaders like Sri R Krishna Murthy and now led by Dr. K Lakshmana Rao, the department continues to set benchmarks in academic and professional excellence.

The department initially offered a B.Com program in both Telugu and English mediums. It expanded its academic portfolio with interdisciplinary undergraduate programs, including B.Com (Computer Applications) in 2012 and B. Com (CECS) in 2013. In 2014 introduced  M.Com program with specializations in Taxation. In 2020, the department launched a BBA (Digital Marketing) and BBA ( Healthcare Management) in 2023, In 2023 B.Com ( Tax Procedure and Practices), reflecting its commitment to modern, industry-relevant education, which prompted its renaming to the Department of Commerce and Management Studies.

The department’s students have distinguished themselves in diverse fields such as Accounting, Finance, Management, Taxation, Public Service, Sports, and Creative Arts. Notable alumni include accomplished Chartered Accountants and Company Secretaries, underscoring the department’s role in nurturing professional excellence.

Supported by a team of 13 highly qualified faculty members, including five doctorates, six UGC-NET/SET qualifiers, and six dual postgraduate degree holders, the department is a recognized Research Centre under Adikavi Nannaya University, Rajahmundry. Faculty have contributed over 80 research articles to prestigious national and international journals and authored more than five textbooks. They remain current through participation in faculty development programs and refresher courses, both online and offline.

The department’s curriculum is meticulously designed to blend academic rigor with practical application, delivered through varied teaching methodologies. It organizes national and international workshops, seminars, and incorporates projects and internships to provide hands-on learning experiences, preparing students for real-world challenges.

With over 70% of its students from socially and economically weaker section backgrounds and more than 45% being women, the department fosters a diverse and inclusive community. It upholds the principles of equity, access, and quality in education, offering robust support to ensure all students have opportunities to excel.

Vision

To provide value-based education in the fields of Commerce and Management in alignment with modern thoughts and research orientation to develop innovative and competent human resources suitable for industry, business and service sectors and to imbibe entrepreneurial spirit among the students.

Mission

• To impart holistic education using modern teaching models with traditional values to nurture competent and responsible human resources
• To inculcate ethical behaviour through humanistic approach in education.
• To reinvent and develop a team of competent and qualified faculty by means of evaluation and professional development
• To involve in projects leading to high-quality research which are socially relevant
• To develop networking relationships with industry and business for expanding the learning opportunities to meet contemporary local and regional needs
• To imbibe social responsibility through outreach and participation in welfare activities
• To promote cultural heritage and the spirit of Bharat among the students.

Unique Features

• Five doctorates among faculty.
• Three M.Phil holders in the department.
• Five  dual PG (MBA) holders.
• Six NET/SET qualified faculty members.

Programmes Offered

I. Single Major Programmes

• B.Com - General
• B.Com - Computer Applications
• B.Com - Tax Procedures and Practice
• B.Com - Banking , Financial Services and Insurance
• BBA - Digital Marketing
• BBA - General
• BBA - Healthcare Management

II. UG CBCS Programmes

• B.Com - General (RCCS)
• B.Com - Computer Applications (CA)
• B.Com - Commerce, Economics, Computer Science (CECS)
• BBA - Digital Marketing
• BBA - Healthcare Management (HCM)

III. PG Programme

• M.Com - Taxation

IV. Certificate Courses ( Off-line)                                                                                           

         MSMEM                                                                                                                                                                                                                                                    

         21st century skills 

         Cyber law 

         GST- E-filing 

         Insurance 

        Logistic Management 

         Healthcare  Information Management

        CERTIFICATE  COURSES  ( ON - LINE)

         Start-up Management

         Retailing

         E-Commerce

         Risk management 

         Financial planning 

These courses are open to all Commerce students. The department previously offered a foundation course in Entrepreneurship to all second-year students as part of the prior curriculum.

Participation in Other Departments' Courses 

• Marketing Skills, Retail Marketing, Logistics and supply chain Management, Insurance Promotion,  Entrepreneurship  and  Project Management. 

Succession list of Department In-charges 

Facilities of the Department

1. A dedicated Computer Lab for B.Com (CA & CECS) and BBA (DM) students, enabling application-oriented instruction.
2. LCD projectors with computers and peripherals as teaching-learning resources.
3. Wireless internet for ICT-based teaching.
4. Access to business newspapers, magazines, journals, and online resources.
5. A reference section with over 200 books and online resources for faculty and library consultation.
6. 13 lecture halls and a staff room across two blocks (Old Commerce: 6 halls, New Commerce: 7 halls) with all facilities.
7. Printed materials and e-content (PPTs, videos) for effective learning, including online teaching via Google Suite during the pandemic.
8. Encouragement of co-curricular and extracurricular activities, including seminars, quizzes, group discussions, workshops, fests, yoga, sports, and games.
9. Financial support for economically disadvantaged students through the "Helping Hands" initiative.
10. Alumni support for academic and financial assistance.
11. Student research projects involving surveys, field trips, and interviews with eminent district personalities.
12. Annual industrial visits.