COMMERCE

Profile of the Department:

Established in 1956 under the leadership of Sri EV Narasimha Murthy, followed by luminaries like Sri R Krishna Murthy, and currently headed by Dr K Lakshmana Rao, the Department of Commerce and Management Studies is the largest department in the college, with 670 students and 5 programs. Initially offering a general B.Com program in both Telugu and English, it expanded to include interdisciplinary UG programs such as B.Com (Computer Applications) in 2012 and B.Com (CECS) in 2013. In 2014, the department introduced an M.Com program with specializations in Accounting and Taxation. In 2020, it ventured into management education with a BBA in Digital Marketing, reflecting its interdisciplinary nature, which led to its renaming as the Department of Commerce and Management Studies. The department’s students have excelled in Accounting, Management, Taxation, Public Service, Sports, and Creative Arts, producing notable alumni, including Chartered Accountants and Company Secretaries.

The department is supported by 13 dedicated faculty members, including five doctorates, six UGC-NET/SET qualifiers, and six dual PG holders. Recognized as a Research Centre by Adikavi Nannaya University, Rajahmundry, the faculty have published over 80 research articles in refereed national and international journals and authored more than five textbooks. Faculty stay updated through faculty development programs and refresher courses, both online and offline.

The curriculum is thoughtfully designed and delivered using diverse teaching methods. The department organizes national and international workshops and seminars, with projects and internships integral to the curriculum. Over 70% of students come from socially and economically challenged backgrounds, and more than 45% are women, reflecting a diverse student community. The department upholds universal education principles of equity, access, and quality, providing support to these groups.

Unique Features

• Two alumni serve as faculty members.
• Five doctorates among faculty.
• Seven M.Phil holders in the department.
• Six dual PG (MBA) holders.
• Six NET/SET qualified faculty members.

Programmes Offered

I. Single Major Programmes

• B.Com - General
• B.Com - Computer Applications
• B.Com - Tax Procedures and Practice
• BBA - Digital Marketing
• BBA - General
• BBA - Healthcare Management

II. UG CBCS Programmes

• B.Com - General (RCCS)
• B.Com - Computer Applications (CA)
• B.Com - Commerce, Economics, Computer Science (CECS)
• BBA - Digital Marketing
• BBA - Healthcare Management (HCM)

III. PG Programme

• M.Com - Taxation

IV. Certificate Courses

        Start-up Management 

         MSMEM

         21st century skills 

         Cyber law 

         GST- E-filing 

         Insurance 

         Retail marketing 

         Logistics Management 

         Risk management 

         Financial planning 

         Healthcare Information Management

These courses are open to all Commerce students. The department previously offered a foundation course in Entrepreneurship to all second-year students as part of the prior curriculum.

Participation in Other Departments' Courses

• Financial Accounting in B.Sc. (Maths, Statistics, and Actuarial Sciences)

Staff Profile

The department comprises 13 staff members (3 regular, 1 additional, 3 contract, and 6 guest faculty), with five holding Ph.Ds, seven with M.Phil degrees, and six with NET/APSET qualifications, enriching the department academically.

Particulars of the Lecturers

Facilities of the Department

1. A dedicated Computer Lab for B.Com (CA & CECS) and BBA (DM) students, enabling application-oriented instruction.
2. LCD projectors with computers and peripherals as teaching-learning resources.
3. Wireless internet for ICT-based teaching.
4. Access to business newspapers, magazines, journals, and online resources.
5. A reference section with over 200 books and online resources for faculty and library consultation.
6. 13 lecture halls and a staff room across two blocks (Old Commerce: 6 halls, New Commerce: 7 halls) with all facilities.
7. Printed materials and e-content (PPTs, videos) for effective learning, including online teaching via Google Suite during the pandemic.
8. Encouragement of co-curricular and extracurricular activities, including seminars, quizzes, group discussions, workshops, fests, yoga, sports, and games.
9. Financial support for economically disadvantaged students through the "Helping Hands" initiative.
10. Alumni support for academic and financial assistance.
11. Student research projects involving surveys, field trips, and interviews with eminent district personalities.
12. Annual industrial visits.

Best Practices of the Department

1. BizCoach: A platform connecting students with Chartered Accountants, Registered Tax Practitioners, and Independent Professional Accountants for hands-on practice in accounting and taxation.
2. Centre for Entrepreneurship and Incubation: Collaborates with SETRAJ and DIC, East Godavari, to develop entrepreneurial skills and support business ventures.
3. Interaction sessions with alumni to guide students on career choices, job markets, and higher education.
4. A WhatsApp companion group for students to address queries across subject domains, involving all faculty.
5. 10-20% additional inputs beyond the APSCHE syllabus, including application concepts and case studies.
6. Organizing field visits, seminars, and guest lectures for quality education.
7. Student study projects based on current business trends.
8. Faculty support for examination and tuition fees for economically disadvantaged students.
9. Establishment of the Commerce Students Welfare Association.
10. Immediate medical aid for students in emergencies.